Campside Media
Branding, Identity




   
Campside is a group of world-class journalists creating a podcast company. Dedicated to sharing compelling non-fiction stories, they wanted to connect the dots between talented storytellers and quality podcast production. Campside came to me seeking a logo and brand strategy to help launch their new endeavor. 

My Role: Freelance Visual Designer
What I designed:  logo, branding strategy


Initial logo concepts for Campside Media


         
The design brief for the logo was open, “something emblematic of....fire,” and to make sure “it doesn’t convey glamping.” 
 

       


After exploring a variety of concepts, we landed on a simple, yet curvacious icon of fire in a “magenta” red and black color scheme.






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